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Digital Transformation in the Retail Industry

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The retail industry is undergoing a paradigm shift in the modern digital world, which is probably something we are all aware of. This is greatly contributed by  digital transformation services  which has become not only a survival mechanism but also a growth strategy for players in the retail industry. However, digital technology has been a key contributor, supporting the retail sector’s shift to omnichannel retailing for the past few years. Due to the shifting behaviour patterns of customers, traditional retailers are all modifying their strategies to stay competitive with consumers’ shifting expectations. This blog post specifically discusses the  impact of digital transformation  on the retail industry in terms of its technology, strategy, and trends that contributed to this transformation.  The Ecommerce Industry  The  Covid-19 pandemic  has made ecommerce one of the most significant components that make up digital transformation in the retail field. It has increased online shoppin

What is Digital Transformation?

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  Rapid changes are occurring within the business landscape; for that reason, digital transformation is essential in improving the success of any organisation. To remain competitive as well as applicable today, every single organisation needs to embrace this form of business evolution. However, what does it mean to undergo a   digital transformation ? How can companies use this process for growth and innovation? In this blog post, we will provide an overview of digital transformations, including their definition, importance, and where they can be used in different aspects of an enterprise.  What is Digital Transformation in the Modern World  Now every aspect of all types of business has been integrated with digital technology, which has created a fundamental change in how different businesses operates and provide value to customers. This type of cultural change requires organisations to try out new ideas and accept failures as essential learning tools.   The core of this digital transf